Video Blogging and Podcasting – What’s It All About?
Today, we live in a Web 2.0 world. While the promotional methods that once worked still work, for the most part, there are new promotional methods that Web 2.0 has brought to the Internet Marketing playing field. Two of those methods are podcasting and video blogging.
Podcasting and video blogging are essential elements in Web 2.0. If you aren’t clear about what Web 2.0 is, don’t worry, most people aren’t, as there are actually several different definitions, and three people have a hard time agreeing on what Web 2.0 covers. What you can be sure of is that it is not a certain type of software. It isn’t tangible at all. It is merely a concept that has certain elements to it.
Those elements allow people who are online to interact with other people more closely. Prime examples of a Web 2.0 environment are MySpace and YouTube. MySpace is a virtual social networking community, where members can set up profile pages and communicate with each other.